After dropping Cam Newton following remarks directed towards reporter Jourdan Rodrigue, yogurt brand Dannon has already picked up another NFL quarterback in his place.
According to ESPN's Adam Schefter, Dannon has signed on Cowboys quarterback Dak Prescott, inking the second-year quarterback to an endorsement deal worth $3 million this year.
With new Dannon deal, sponsors will pay Dak Prescott about $3 million this year, five times what Cowboys will ($540,000), per @darrenrovell.
— Adam Schefter (@AdamSchefter) October 8, 2017
ESPN's Darren Rovell added on that no NFL player has signed more endorsement deals this year than Prescott, who was one of the hottest commodities in football after his rookie campaign with the Cowboys.
The move comes after Newton commented that "it was funny" to hear "females talk about routes" in response to a question Rodrigue asked to Newton in his weekly presser on Wednesday. Newton has since apologized for the remarks, while Rodrigue is facing her own criticisms after users discovered past racist remarks on her Twitter account.
You Might Also Like
NFL
Cam Newton reportedly loses major sponsor following demeaning comments to a Panthers reporter
By Bo ChurneyNFL
This ESPN analyst’s idea for who stands atop the MVP discussion is certainly a shocker
By Cole FrederickNFL
NFL responds to Cam Newton's "disrespectful" comments to a Panthers reporter
By Raj PrashadNFL
Former MVP Cam Newton under fire after demeaning comments to a Panthers reporter
By Bo ChurneyncG1vNJzZmiekaOvtsbZZ5qopV%2Bjs617w5qlp6eeYrGit4ypqZ6rk6TBtXnCmqRmppWswbC6jKucppmioMBw